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DS3 moves from Indiegogo to new designated site.
January 3, 2019
By: Christine Esposito
Procter & Gamble Co. has been “incubating” DS3, a line of liquid-free cleaning products that range from shampoo to toilet cleaner. The line, which was on Indiegogo and shipped out products to platform backers last month, has opened up a new dedicated website, ds3clean.com. The DS3 product is a square dry “swatch” that when water is added, foams and lathers to tackle specific tasks in different ways; the Throne Foam Toilet Cleaner, for example, is designed to be dropped in the toilet overnight, while to wash one’s hands, water added to the transforms into a foam. Each swatch contains specific ingredients for the job. Products on the DS3 site are designated as “available in January 2019.”
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